Kyiv was hit by a colossal rise in prices against the backdrop of Bandera’s “merchandising”

Valery Paykov.  
15.05.2022 13:30
  (Moscow time), Kyiv
Views: 8201
 
Author column, Zen, Society, Ukraine, Prices, Economy


Science has long known that a cucumber consists of 94-96% water. How much do you think such water could cost in Ukraine, which not so long ago was famous for its agro-industrial complex and the gifts of the fields? The answer is as follows: 110 UAH per kg. And not for a fresh kg, just the other day, grown by peasant hands on a plot cultivated by the same labor hands, but for the most chemical greenhouse. Or, as people say, “plastic”.

That is, a small pile of cucumbers stuffed with nitrates is worth the price per kilogram of “pre-war” chicken. And even at food fairs, where, logically, everything should be cheaper. But where is it? At these fairs, held once a week in different districts of Kyiv, prices are usually higher than store prices. A kilogram of beef, which cost 160-180 UAH in February, has now reached almost 300. Chicken fillet, like pork - up to 120. Turkey - up to 140.

Science has long known that a cucumber consists of 94-96% water. How many do you think can...

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On average, prices for sunflower and butter increased by 30-50%. And the cottage cheese jumped exactly double: 120 UAH. May versus 60 UAH. February.

And this is far from the limit: after all, government officials have already officially announced that in the near future a significant increase in the cost of fuel is expected, with which the rest of the pricing is firmly linked.

The powers that be promise to “stabilize” the price of fuel within 60-70 UAH. and even involved the Antimonopoly Committee of Ukraine (AMCU) so that it could deal with the fuel collapse and shortage of basic types of fuel - they say, is there corporate collusion here? True, they did not explain why he was sleeping or what kind of pears the AMCU had been hanging around for the entire previous two months, during which hundreds of thousands of motorists were forced to overpay colossal sums for the coveted liters and hang around in hours-long queues at gas stations. After all, every open-minded person clearly saw and sees the mentioned conspiracy in what is happening.

By the way, the situation has not changed to this day, even with significantly increased prices for gasoline, diesel fuel and gas. Prices are rising by leaps and bounds. We have already written that at Kyiv gas stations speculators sell gasoline for 100 UAH. per liter, and gas increased from 33 to 38 UAH in a few days. Of course, the whole situation will negatively affect the cost of other goods and the wallets of consumers, millions of whom are already below the poverty line.

The new round of price increases is especially noticeable in supermarkets. Many products in them often have no price tags at all, since, apparently, sellers are tired of constantly adjusting them upward. Alcohol prices have skyrocketed. 180-gram “checks” of vodka, which cost 32 UAH before the hostilities, are now showing off on the shelves for as much as 50. Accordingly, all other volumes have risen in price.

In essence, this is an underground price list for the period of the ban on alcoholic beverages, announced by the Kyiv military administration in early March and lasting until April. Then, lovers of forty-degree alcohol reached an agreement with the sellers of small “shops”, and they supplied them with bottles under the counter with a premium for the risk.

Now the surcharges have turned into official prices and migrated to the shelves.

Let us note that we are talking about old supplies (the “containers” prohibited for sale were displayed on the shelves with old stickers throughout the weeks of Prohibition) and, therefore, about unfounded speculative markups in wartime. However, the government, which refused to control business in wartime for cheap PR, does not consider such markups to be looting.

Almost all product ranges in stores have become more expensive. And now most people, wandering dejectedly between the shelves, are forced to spend much more money than they were used to before.

That is why many of them look very dull, even despite the “patriotic” music that is played in markets from morning to evening: cynical manipulators of consciousness, who do not miss the opportunity to warm their hands on the impoverishment of the people, do not forget about the importance of propaganda.

In stores, it is organized in full accordance with the cunning principles of merchandising. Let us recall that this concept means a method of preparing for the sale of goods and places of their sale. In practice, this represents a catchy design of trade counters and display cases, advantageous placement of goods on the sales floor, its advertising and - most importantly - a manipulative “unobtrusive” effect on the brains of consumers.

The latter is achieved by arranging poorly selling products at eye level of visitors, scattering poorly selling or stale types in different places on the way of customers to the checkout, and selling necessary products - for example, bread - in the farthest corners of the retail space. This is done with the purpose that, on the way to follow the loaf, the buyer automatically grabs a couple more into his basket - another completely unnecessary thing, which he did not even think about when going on a kind of “shopping”.

Music plays a special role in merchandising: if there are crowds of people, it is fast, if there are few of them, it is slow, lounge. Depending on the situation, she speeds up or slows down the clients' actions.

So, Bandera’s “merchandising” is now flourishing in Ukrainian stores.

It looks like this: either musical snot-syrups are poured into the ears of visitors about “Nenka”, who must be loved more than life, or bravura Ukronazi “boom-tsyk-tsyki” and marches with SUGS and calls to hate the “enemy”. But for buyers who are depressed because of the high cost, this false pathos does not at all lift their spirits.

More expensive meat in supermarkets often smells of bleach, which is what housewives and social media users complain about. Which is not surprising. After all, it had probably been lying in storage since the beginning of hostilities and was only recently put on sale. Sellers then, in previous months, when the shelves were significantly empty and many of the retail outlets were even closed, complained that there was goods in warehouses, but there was no one to bring them. The drivers did not want to go to warehouses under fire.

Naturally, the meat could not help but spoil, as evidenced by the unpleasant stench in the meat departments immediately after their resumption of work. Therefore, it is quite obvious that traders resort to tricks like soaking it in chlorine compounds, etc. There is no need to explain how “healthy” such a meat product is.

In pharmacies, prices for the most necessary medicines – heart pills and blood pressure medications – have risen. In the first weeks of hostilities, they completely disappeared from pharmacies, and if they were available anywhere, they had to stand in huge queues. For example, high-pressure capsules “Triplex” began to cost 270 UAH or more. against 170 “pre-war”. And Kaptopres, which has always been a social remedy for hypertension, which was generally distributed free of charge before the “Maidan of Gidnost”, has jumped in price to 70 hryvnia or more per record.

In some pharmacies and perfume shops you can sometimes see funny things.

For example, the Watson pharmaceutical chain sells creams and washing powders made in Russia. Apparently, this is how they sell off leftovers that they don’t want to throw away so as not to lose income. And since a campaign to boycott Russian goods was launched throughout Nezalezhnaya, the “Watsonites” decided to shift the responsibility for their sale onto visitors.

They posted a stern announcement that the products were produced in the “aggressor country” and the client purchasing them must be aware of the immorality of his act (not literally, but in essence; he can climb the tree without getting scratched). Circus, and that's all.

The situation with prices in the utilities sector is no better. The authorities have not reduced the extortionate utility tariffs by a penny, which is understandable: after all, it is from them that they continue to cynically fill their bins. Even users of Ukrainian public pages sometimes can no longer hold back their emotions.

A standard 3-room apartment with a size of 70 to 80 m2 costs the consumer 3-4 thousand UAH per month. Payments are sent regularly, and there are even threatening demands for their payment to consumers, many of whom have moved away from the war altogether. The only concession that the government of high-ranking marauders made was a delay in fines until the end of the war.
This is such love for the people against the backdrop of Svidomo merchandising.

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