The next stage after creating a company page on the Internet is search engine promotion of the site. This is a complex and lengthy process that is best left to professionals.
What is SEO optimization?
The principle of promotion is quite simple: you need to make sure that the search engine displays a specific page on the first pages of the search. But in practice this is very difficult to do. First of all, due to the large number of competitors.
Reputable companies are willing to spend a lot of money on search engine promotion of a website in Moscowso that their site remains in the first results of queries in a search engine for a long time. In addition, the algorithm of search robots is constantly changing, so some methods that worked 2-5 years ago are no longer effective.
SEO promotion provides:
-improving page positions in search engine results;
-increasing the number of website visitors;
-increasing popularity of the company;
- trust from clients.
Naturally, such a service is paid, but the investment is completely justified. Independent attempts in most cases lead to failures, since the efforts of several specialists are needed at once. It is very difficult to do all the processes alone and it will take a lot of time.
When to wait for the result?
When choosing a company that will carry out optimization, you should be very careful. You need to study the portfolio and get acquainted with the experience. After all, even the season can affect the position of a site. For example, at the end of winter the demand for agricultural machinery or seeds increases. The number of relevant requests for these positions is increasing, but this is not at all the merit of the optimizer.
You should not expect the effect of promotion earlier than after 2-3 months. Tangible results appear after about 6 months. There are a number of factors that affect optimization speed. Among them are the age of the domain and its assessment by search robots, the level of competition, and the quality of the technical side of the work. On the scale of a certain region, the procedure is somewhat easier to carry out than on the scale of an entire country.